Edward Jones Print + Motion Shoot #2

Motion + Print for Edward Jones, Shoot 2

5 Days. Six :15 spots. Two endings per spot (virtual and physical office meetings). Six image libraries, one per scenario. 22 talent. Sharing 3 spots and images with you in this post, reach out directly to see the remaining three spots.

When Driver Studios/Martin Williams asked us to come back for shoot #2, needless to say we were thrilled. This shoot was headed up by Howdy production company based in Minneapolis.

Too cold to shoot in Minneapolis this time of year, we chose to produce this the Orlando area.

We like to think on our feet, we like to make things work. In this case we were able to convert a large garage space (with AC) into an Edward Jones office set, allowing us to work with lifestyle and office talent on the same shoot day. In each of our six scenarios, we produced motion and stills that could work to represent both physical in person meetings and virtual meetings, effectively doubling the content we could deliver to our client.

We dodged a hurricane and some hungry alligators, missed a few rockets taking off from Cape Canaveral (hey, we were working) - but this is the sort of shoot we love to sink our teeth into.

Spot two highlighted a legacy story of this lovely family, cast with a real Mom and son and an actor portraying the role of the father. Our art department converted a space above the garage into this beautiful attic scene. We were able to build the Edward Jones office set in the garage below and shoot the lifestyle of other scenes in the home on the property- allowing more time on set and additional shooting with each scene.

We converted this small bakery into our small business owner’s new business. Two endings on the spot portray an in person meeting and a virtual meeting, watch through the :15s to see both endings.